Customized Diagnostic Intelligence for emerging markets

Helping companies make strategic market decisions for clinical diagnostics


Diagno Lab Intel & Analysis

Looking to gather intelligence on potential medical laboratories and diagnostic partners to commercialize and run your product but not sure where to start? With over 8000 commercial laboratories, navigating the diagnostic landscape is a challenge. Diagno Lab Intel & Analysis is a comprehensive bundle of market intelligence tools that provides a holistic view of the laboratory market in India along with insights on key laboratory players and our recommended laboratory partners.

Go Roadshow

Go on a roadshow and meet with different stakeholders along your product value chain to access decision makers and advocacy groups. All stakeholder meetings are set up based on disease focus and industry experience. Meet with physicians, specialists, purchasing managers, diagnostic laboratory experts and others. Market your product, get critical answers, understand buying decisions and establish stakeholder relationships prior to large scale market investments while minimizing risk.

​Custom Market Intelligence

Emerging markets represent a key opportunity for growth but also pose a significant challenge. Global strategic initiatives require a concerted effort and understanding of the various dynamics that can influence successful market entry and growth. Each market is unique and requires a customized approach. Innovative BioSolutions can fill this need through customized market intelligence consulting projects. Be it a new market or expanding in existing markets, we can help.


The objective of our blog is to discuss industry trends, regulations and challenges faced by the Indian diagnostic industry and the direct impact of the changes it has on the industry. This section offers our perspective on key issues that affect patients, healthcare providers, healthcare workers and the common man.


Highlights on market developments and updates from key regulatory organizations in India and around the world. Stay tuned!


Kshama Natarajan

Kshama is an analytical biochemist turned entrepreneur with extensive experience in designing complex production analytical applications for retail, CPG, foodservice and pharmaceutical companies. Her interest in the diagnostic industry stems from her  background in cancer research coupled with several years of industry experience in developing analytical  and bioanalytical assays to support preclinical and clinical trials of biopharmaceuticals. She has a Ph.D. in Biological Chemistry from The Ohio State University, Columbus and has done her post-doctoral fellowship at the Johns Hopkins School of Medicine, Baltimore.

Sunanda Manoharan

Sunanda Manoharan is a global life science business development professional with technical and business development experience across India, Singapore, Sweden and the United States in oral cancer research, bioprocessing, stem cell biology, antibody development. Sunanda has helped companies in their global expansion efforts in emerging markets.  She has a Masters degree in Biochemistry from the University of Mumbai, India and a MBA from the State University of New York, Albany. Sunanda is also an Adjunct Professor at the at the Carl H. Lindner College of Business, University of Cincinnati.