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CUSTOM MARKET INTELLIGENCE PROJECT 

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Custom Market Intelligence


Our typical client profile includes pre-clinical service providers, contract research organizations, diagnostics & medical device organizations looking to make inroads into new markets.

Typically, a client will have a strategic objective to enter a foreign market or could be experiencing a demand for its offerings meeting them primarily through exports. However, the export model sometimes may not be sustainable for long term growth primarily due to the fact that customers are often willing to pay for the product but not for the ancillary costs associated with it. 

Each customer and associated offering therefore has unique requirements and hence requires a customized approach on the appropriate market entry strategy. These strategic decisions need to be made on insightful and data based assessments.

This is where we step in....

We make insightful recommendations using our experience in these markets, our customer connections and understanding of key decision drivers.


 SPECIFIC INSIGHTS OFFERED

  • Primary market analysis, with customer input and key stakeholder analysis
  • Secondary marker analysis to identify market trends and segmentation
  • Competitor landscape and SWOT analysis
  • Partner identification and due diligence
  • Country specific or region based analysis and marketing models
    • Hub and spoke
    • Specialized Centers Of Excellence
    • Global and local connectors
  • Logistics and transportation considerations
  • Regulatory landscape and impact